Strategically bringing cities, destinations and travel products into the media spotlight
Every collaboration with the Comaniacs starts with an in-depth briefing followed by an analysis of the client’s current situation. It’s important that you answer the questions pertaining to the tourism product in question and the intended target group honestly. Only then can we establish the necessary basis – both for you as a client and for us as the agency – to develop a communication concept and a plan to realize it.
Acting as the “agency on your side”, we will help you reach your communication goals. A solid public relations concept along with plans for workflow, topics, budget and media placement are the typical tools of the trade to get you there. In addition to the work we do and document for you, we also analyze the market and any potential competitors. In this case, the “market” refers primarily to the market of opinion.